Baubauwerk Berlin – First class WordPress development


One of the questions that we often get asked is: Why should I use WordPress? Isn’t my site good enough? Why do I need to switch to WordPress from another platform? In this article, we will share the most important reasons why we chose WordPress many years ago and why we recommend WordPress too.

1. WordPress is not a single company but a Foundation

Website builders come and go. Even the biggest ones may disappear. Open-source software, on the other hand, is much more likely to be around for a very long time. That’s because as open-source software, it’s not maintained by just one person or company. Even if WordPress disappears, anyone can simply fork its code and launch it with a different name in a matter of minutes.

One of the lesser-known facts about WordPress is that it does not have a CEO. The name WordPress is protected by the WordPress foundation, which is a non-profit organization ensuring that WordPress continues to grow. There is a strong community of thousands of users, developers, and small businesses behind WordPress.

2. WordPress is Free of Cost

WordPress is free software. It means you are free to download, install, use and modify it to match your needs. You can use it to create any kind of website. While the WordPress software itself is free, you do need a domain name and web hosting to install it. A domain name is the address of your website on the internet. This is what your users type in their browser’s address bar to access your website. Web hosting is like your website’s house where all your website files are stored. We therefore charge only the cost of customisation according to your needs, whether it is design or functionality. If you ask us to take care of hosting your website and/or support and maintain your website then there will be an additional fee.

3. WordPress Is Easy to Use

Despite being the most flexible and powerful platform, WordPress is quite easy to use for beginners. It comes with a simple dashboard with different menu options listed in the sidebar. You can easily create posts and pages, customize your website design, add navigation menus, and more. WordPress makes it easy for absolute beginners to maintain their own websites without any technical hiccups. First, there are updates. WordPress regularly releases core WordPress updates that you can install with the click of the button. The same goes for WordPress plugins and themes which release their own updates. Having to pick from thousands of plugins can be overwhelming. But we can help you finding the right plugins for your needs. Finally, there is security. With some basic WordPress security best practices, you can make your website even more secure.

4. WordPress Is Completely Customizable

Most folks using WordPress are neither web designers nor programmers. As a matter of fact, most people start using WordPress without any prior knowledge of designing websites. For non-tech savvy folks, WordPress is the perfect solution because there are thousands of free website templates (themes) that you can choose from. There is a perfect WordPress theme for just about every kind of website (whether it’s a blog, business site, or an online store). WordPress themes are easy to customize because a lot of them come with their own options panel allowing you to change colors, upload your logo, change the background, create beautiful sliders, and truly customize it to your needs without writing any code at all.

5. WordPress Is SEO Friendly

The best website in the world won’t be a success if it doesn’t get any traffic or visitors. Luckily, WordPress is built with search engine traffic in mind. WordPress is written using high-quality code with semantic markup. In non-geek terms, this means Google and other search engines love WordPress. This is why WordPress sites tend to rank higher than others in search engines. To optimize your site to get even more traffic, we recommend using a WordPress SEO plugin.

6. WordPress Is Safe and Secure

WordPress is developed with security in mind, and it is a very safe and secure platform to run a website. However, you can still do a lot to make your website even more secure from hackers, malware, and other dangers.

Over the years we at Baubauwerk created various presentation websites, personal websites, corporate sites, online magazines, multilingual sites, theme customisations, newsletter management solutions and custom plugins. We are supporting you with choosing the right WordPress themes, plugins and support items from concept to the launch of your web-project and offer ongoing support in the form of updates and backups.

Let’s talk about your project!